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"Roy's coaching has been extremely valuable. Since he was once an in-house attorney and frequently a client of law firms himself, I respect his insight about what client development efforts work best. He also holds me accountable. When working with Roy, I never fell into the trap of just practicing law and putting my marketing activities on the back burner." "I am a partner in a large law firm and have a seven figure book of business. The competition today is brutal for corporate clients. I can no longer rely on getting clients simply from internal referrals or based on my firm's reputation. I need to be out there establishing relationships on my own. Roy's expertise and encouragement has helped me take my client development efforts to the next level. " "I met Roy when I heard him speak about marketing when his seminar was sponsored by my state's bar association. I was so impressed, I invited him to conduct the CLE for all of my firm's lawyers. After that, I hired him to do marketing coaching for a number of attorneys who I thought he could help. All were extremely satisfied with his coaching. Roy is quite adept at working with a wide variety of personality types. He effectively put together individualized marketing plans for each attorney that played to their strengths and provided them with the confidence to execute them diligently." "I've been successfully practicing law for about thirty years and have a respectable book of business. What I found most valuable about Roy's coaching was his ability to force me to become more systematic and disciplined about my marketing efforts. Furthermore, he gave me some great ideas about how to leverage more effectively and efficiently my professional and community contacts. Not surprisingly, my marketing efforts are now more successful than they have ever been in the past." "I've been practicing law long enough to know what needs to be done in order to be a successful legal marketer. For me, the most valuable aspect of Roy's coaching was his ability to help me prioritize my marketing efforts. I'm now very confident that I am performing the marketing activities most likely to bring in new clients; before I was never really sure." "I'm a senior associate at a large law firm. I will be up for partner within the next year or two. The partners tell me my work is great, but the process of making partner at my firm is so secretive that I truly don't know how good my chances are. I am quite concerned about my book of business; it is very minimal. My firm's attitude towards marketing is more or less a sink or swim mentality and expect associates to somehow figure it out all by themselves. Before working with Roy, my marketing efforts were very ad hoc and unfocused. Now, I have a clear roadmap of what I need to do to build the type of practice that I want and have been very pleased with the results of those efforts." "I've practiced law for more than 10 years in private practice, as well as in-house, with my focus being regulatory law/compliance. I recently had a baby and now work part-time as a solo practitioner. I have a small number of clients who provide a steady amount of work that permits a balanced life. Roy provided a variety of business development suggestions that will not only maintain my small practice now, but will also position me to expand it when I want to work more hours a few years down the road."
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"Client Development Strategies"
University of Alabama Law School
www.clealabama.com